Key Takeaways
- Alice raised $140.0M (Series G) from Apax Digital, MoreTech, Phoenix Financial, Resolute Ventures, Grove Ventures, CRV, Highland Europe, Vintage Investments, Norwest, NFX, Claltech.
- Sector: Artificial Intelligence (AI), Technology, Software & Gaming.
- Geography: Israel, United States.
Analysis
In a significant validation of the rapidly expanding artificial intelligence security sector, Alice, a prominent player in AI trust, safety, and security, has successfully closed a $140 million funding round. The investment was spearheaded by Apax Digital Funds, signaling strong confidence in the company's strategy to safeguard AI systems. This latest capital infusion brings Alice's total funding to an impressive $280 million.
The substantial investment underscores the growing market demand for robust AI defense mechanisms. Alice, formerly known as ActiveFence, has strategically pivoted its focus to address the complex challenges inherent in securing advanced AI models. The company's evolution reflects a broader industry recognition that as AI capabilities proliferate, so too does the need for sophisticated security protocols to mitigate risks ranging from malicious prompt injection to unintended autonomous actions.
The funding round saw robust participation from a consortium of notable investors. Alongside the lead investor, Apax Digital Funds, the round included contributions from MoreTech and Phoenix Financial. A strong contingent of existing backers also reinvested, demonstrating continued faith in Alice's vision. These include Resolute Ventures, Grove Ventures, CRV, Highland Europe, Vintage Investments, Norwest, NFX, and Claltech. As part of the financing, Apax Digital will gain a seat on Alice's board of directors.
Alice reports substantial growth, with its AI-focused business experiencing an acceleration of over 500% in the past two years, propelling the company towards $100 million in annual recurring revenue. Founded in 2018 as an Israeli-American entity, the company initially concentrated on combating online threats like fraud and disinformation across major internet platforms. Its rebranding to Alice in early 2026 marked a strategic expansion into the critical domain of AI model security, covering the entire lifecycle of AI systems.
The company's approach involves proactive testing of frontier AI models with adversarial prompts before public release, simulating real-world attack vectors. Alice also provides enterprise clients with comprehensive security solutions, including simulated attacks, data leak detection, compliance monitoring, and real-time output analysis for live AI applications. This comprehensive strategy addresses the escalating threat landscape, where new AI vulnerabilities are identified at a pace that often outstrips defensive advancements, as highlighted by recent industry reports.
This investment positions Alice as a key enabler in the AI ecosystem, offering essential "picks and shovels" for the AI gold rush. By focusing on the foundational security layer, the company provides a vital service that benefits the entire AI development and deployment chain, from leading AI labs like Anthropic, Google, and Cohere to a wide array of enterprise users. The strategic capital injection will likely fuel further innovation in AI safety technologies, crucial for fostering trust and responsible adoption of artificial intelligence globally.