Sunbay.io Raises €550K for Invoice Automation

Warsaw-based fintech innovator, sunbay.io, has successfully closed a €550,000 seed funding round. The capital injection, led by Kogito Ventures with significant participation from s20 and a cohort of angel investors including Jostein Håvaldsrud (CTO of Kahoot!), will fuel the expansion of its automated accounts receivable and collections management platform.

The company addresses a persistent pain point for finance departments: the manual, time-consuming, and often inefficient process of recovering overdue payments. While many accounting systems offer basic reminders, they typically fall short of providing the tailored workflows and customer relationship management necessary for effective collections. This gap forces finance teams to rely on cumbersome spreadsheets and email chains, directly impacting crucial cash flow.

Sunbay.io's platform is engineered to streamline this critical function. By integrating directly with invoice data, it automates follow-ups through multiple channels, including email, SMS, and AI-powered voice calls. The system intelligently manages escalations and offers a branded payment portal, ensuring that finance professionals are engaged only when their specific judgment is required, thereby optimizing resource allocation.

The fresh capital will be instrumental in enhancing sunbay.io's product development, particularly in areas of predictive analytics and further automation. The platform already provides valuable insights into credit scoring and payment behaviors, enabling businesses to proactively identify at-risk accounts. Future enhancements aim to deploy AI agents capable of analyzing payment data and supporting faster, more informed decision-making, a significant advancement in a market where efficient working capital management is paramount.

Founded by Filip Szczeciński, Dawid Dzierzyński, and Nikodem Cabała, sunbay.io emerged from direct feedback from finance leaders frustrated by the manual burden of invoice management. "We observed that companies, despite knowing how to collect receivables, were bogged down by manual processes that directly impacted their liquidity," stated Filip Szczeciński. "Our mission is to empower businesses to automate this on their own terms, reserving human intervention for truly critical junctures."

With a strong focus on the European market, sunbay.io emphasizes data privacy and compliance. The platform ensures that customer and receivables data remain within the European Economic Area (EEA), adhering strictly to GDPR regulations and avoiding transatlantic data transfers. This commitment resonates with European businesses increasingly prioritizing data sovereignty.

The accounts receivable automation market is experiencing robust growth, driven by the increasing need for operational efficiency and improved cash flow management. Companies are actively seeking solutions that can reduce manual effort and mitigate the risks associated with late payments. Sunbay.io's approach, combining automation with intelligent insights and a user-centric design, positions it well to capture a significant share of this expanding sector.