Nexxus Iberia Acquires Shop and Roll, Forms Retail Giant

Nexxus Iberia has orchestrated a significant consolidation within the European retail support sector, acquiring Shop and Roll from Buenavista Equity Partners. This strategic move, finalized on March 20, 2026, establishes a formidable entity poised to dominate the market for shopping transport and associated retail services across the continent.

The newly formed group, a product of integrating Shop and Roll with Nexxus Iberia's existing holdings, including Creaciones Marsanz and the Portuguese firm Joalpe, is projected to achieve annual revenues approaching EUR 75 million. This combined force leverages over four decades of specialized expertise in designing, manufacturing, and distributing essential retail equipment, from supermarket carts to sophisticated visual merchandising systems.

Shop and Roll, a company with a rich history spanning more than 40 years, brings a strong international footprint and a reputation for innovation and sustainable practices in shopping cart and basket solutions. Its integration with Creaciones Marsanz, a recognized leader in logistics carts and retail furniture, and Joalpe, known for its visual merchandising prowess and basket offerings, creates a comprehensive service provider for retailers.

This ambitious expansion is being fueled by Nexxus Iberia's latest fund, which commands EUR 241 million in committed capital. The fund has a proven track record, having previously backed companies such as Creaciones Marsanz, Contenur, Vivo Diagnostico, and Skinclinic. The acquisition of Shop and Roll marks the fund's fifth investment, underscoring its active deployment strategy in promising sectors.

With production facilities strategically located in both Spain and Portugal, the consolidated entity is well-positioned for robust growth. Nexxus Iberia has set an aggressive target to surpass EUR 100 million in revenue within the next three years, with a clear focus on expanding its market share throughout Europe and venturing into the Americas. This growth trajectory is supported by over 60% of current revenue already originating from international markets.

Meanwhile, Buenavista Equity Partners will continue its focus on the visual merchandising segment, reclaiming the OM Retail brand. This move allows Buenavista Equity Partners to concentrate on developing and producing visual communication solutions tailored for the dynamic retail environment, ensuring continued innovation in that specific niche.

The transaction's financial terms were not publicly disclosed, but the strategic implications are clear: Nexxus Iberia is building a dominant European player in the essential, yet often overlooked, sector of retail support infrastructure. The consolidation promises enhanced efficiency, broader product offerings, and accelerated innovation for retailers navigating an increasingly competitive global marketplace.