Key Takeaways
- Yes& acquired Modo Modo.
- Sector: Business Services, Technology, Software & Gaming.
- Geography: United States.
Analysis
- Yes& has acquired Modo Modo, a B2B-focused agency.
- The acquisition aims to strengthen Yes&'s capabilities in B2B branding, strategic marketing, sales enablement, and omnichannel media.
- This is Yes&'s third strategic acquisition in the B2B space within the last 18 months.
- The acquisition deepens Yes&'s presence in Atlanta.
- Modo Modo has expertise in healthcare, fintech, manufacturing, energy, and technology sectors.