Key Takeaways
- Sector: Artificial Intelligence (AI), Financial Services & Fintech.
- Geography: United States.
Analysis
Palo Alto-based Merso has unveiled its groundbreaking AI-powered lending infrastructure, the first in the world specifically designed for digital assets. The new financial system, backed by $3 million in seed funding from founders and strategic investors, is set to revolutionize traditional credit concepts, focusing on the assets rather than borrowers.
Since its establishment in August 2023, Merso has dedicated two years to developing and refining its unique AI engine. The engine uses billions of digital asset behaviors and on-chain transactions as its base, resulting in an infrastructure capable of providing real-time risk scoring at the asset level, dynamic loan terms, and complete automation of the lifecycle, all without any friction for users or exposure for platforms.
David Pérez-Iturralde, the CEO and Founder of Merso, has stated that the platform aims to increase access and liquidity in the digital economy, with a particular focus on Web3 gaming and tokenization. Pérez-Iturralde believes they've created a system that is not only technically advanced but also commercially viable, with tangible impacts already being observed.
As it steps into the market, Merso is already showing significant momentum. More than 50 Web3 Game Studios and Publishers, including a number of globally popular titles, are on the whitelist and ready to integrate. Early partners have reported conversion rate increases of up to 40% and over 60% growth in average transaction sizes for high-ticket digital assets, all facilitated by Merso without necessitating changes to the platform's tokenomics, contracts, or compliance posture.
The team behind Merso comprises financial experts, top-tier engineers, and Web3 leaders. The executive leadership team has previously overseen a traditional finance sector exit worth over $1 billion. Merso's platform is fully compliant with U.S. and EU standards and can be easily integrated into game studios, tokenization platforms, and digital marketplaces without requiring alterations to asset architecture or smart contracts.
Merso aims to provide the financial backbone for the digital economy, enabling partners to offer intelligent, AI-driven credit without the complexity, while simultaneously increasing user access and liquidity.