InforCapital
M&A Transaction

Nasta Petfood Gets €120M Financing for US Expansion

Nasta Petfood secures €120M from H.I.G. WhiteHorse to acquire FirstMate Pet Foods, expanding its ultra-premium pet nutrition reach in North America.

AM
Alvaro de la Maza

Partner at Aninver

Key Takeaways

  • Nasta Pet Food acquired FirstMate Pet Foods, Taplow Ventures Ltd.
  • Sector: Consumer.
  • Geography: France, Canada.

Analysis

Nasta Petfood, a French-based international player in the ultra-premium pet nutrition market, has secured a significant €120 million financing package. The capital infusion, arranged by H.I.G. WhiteHorse, the credit arm of global alternative investment firm H.I.G. Capital, is earmarked to fuel the acquisition of Canadian premium pet food manufacturer FirstMate Pet Foods. This strategic move is designed to accelerate Nasta's expansion into the North American market and bolster its overall growth trajectory.

The acquisition of FirstMate Pet Foods, headquartered in British Columbia, Canada, marks a pivotal moment for Nasta. It will integrate a well-established North American production entity into Nasta's existing European manufacturing footprint in France and Italy. Post-acquisition, the combined group anticipates operating an integrated industrial platform spanning both continents, with a projected annual production capacity of approximately 45,000 tons of dry pet food and 4,000 tons of wet pet food. This expanded capacity will serve a global customer base exceeding 400,000 pet-owning households.

This substantial financing underscores the growing investor confidence in the premium pet food sector, a segment that has demonstrated remarkable resilience and consistent growth, driven by increasing pet humanization trends and a willingness among consumers to invest in high-quality nutrition for their animals. The global pet food market is projected to reach over $150 billion by 2027, with the premium and super-premium categories experiencing particularly robust expansion. Nasta's focus on "ultra-premium" aligns perfectly with these market dynamics.

Nasta Petfood, a family-owned enterprise founded in 2016, has built a reputation for its commitment to combining natural ingredients with scientific formulation and appealing taste. Its brand portfolio, which includes Bab’in, Forza10, and Natural Code, alongside the newly acquired FirstMate Pet Foods, represents a collective heritage of over 150 years in animal nutrition expertise. The group currently distributes its products in more than 30 international markets, including Europe, North America, and China.

Geoffroy Lefebvre, CEO of Nasta, expressed enthusiasm for the partnership, stating, "Our collaboration with H.I.G. WhiteHorse signifies a new phase of growth and maturity for Nasta. The confidence shown by this leading institution validates our vision, our dedicated teams, and the enduring value of our brands." He further highlighted the opportunity to work with H.I.G. to shape the future of the group.

Pascal Meysson, Head of H.I.G. WhiteHorse Europe, commented on the transaction's significance, noting, "We are pleased to provide Nasta with a financing solution precisely tailored to its strategic objectives. This deal exemplifies H.I.G. WhiteHorse Europe's capability to deliver adaptable, scalable capital to support sponsor-less companies in executing transformative cross-border acquisitions." Charles Bourgeois, Managing Director at H.I.G. WhiteHorse Europe, added that Nasta represents a compelling business with a strong market position in the attractive ultra-premium segment, integrated industrial capabilities, and a clear international expansion strategy, making the FirstMate Pet Foods acquisition a key milestone.

With this strategic acquisition and financing, Nasta Petfood is positioning itself for substantial revenue growth, targeting approximately €200 million in consolidated revenues for 2026. The company anticipates this move will significantly strengthen its presence in the crucial North American market, setting the stage for continued global expansion and solidifying its standing as a key international provider of high-quality pet nutrition.