InforCapital

M&A Transaction Database

Sports & Entertainment M&A Transactions

Mergers and acquisitions in the Sports & Entertainment subsector.

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Date:Apr 3, 2026
Publicis Groupe Buys 160over90 for $500M+

Publicis Groupe acquires 160over90 in a deal exceeding $500 million, enhancing its global sports and culture marketing capabilities with data-driven strategies.

Acquirer:Publicis Groupe
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ
Date:Apr 1, 2026
KKR Acquires Arctos Partners for Sports & Secondaries Platform

KKR buys Arctos Partners for $1.4B+ to create a leading platform for sports investments, GP solutions, and the growing secondaries market.

Acquirer:KKR &
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ
Date:Mar 31, 2026
Blackstone, Birla Group Lead $1.78B RCB Acquisition

A consortium including Blackstone, Aditya Birla Group, and The Times of India Group acquires Royal Challengers Bengaluru for $1.78 billion, signaling major investment in cricket.

Acquirer:Aditya Birla Group
Deal Value:n/a
Country:๐Ÿ‡ฎ๐Ÿ‡ณ
Date:Mar 28, 2026
Jack Nicklaus Reclaims Brand Control in Major Golf Acquisition

20 Majors, with TWG Global, acquires Nicklaus Companies, reuniting Jack Nicklaus with his brand and bolstering Nicklaus Design's global reach.

Acquirer:20 Majors
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ
Date:Mar 28, 2026
TowerBrook Capital Partners Invests in ID Unlimited

TowerBrook Capital Partners backs ID Unlimited's global growth in sports apparel personalization, enhancing fan engagement and customization trends.

Deal Value:n/a
Country:๐Ÿ‡ซ๐Ÿ‡ท ๐Ÿ‡บ๐Ÿ‡ธ ๐Ÿ‡ฌ๐Ÿ‡ง
Date:Mar 28, 2026
Siparex ETI Acquires Majority Stake in ATK Sports

Siparex ETI secures controlling interest in ATK Sports, a leader in ski touring bindings and precision aluminum components. Deal valued at EUR 80-100M.

Acquirer:Siparex ETI
Deal Value:n/a
Country:๐Ÿ‡ฎ๐Ÿ‡น ๐Ÿ‡ซ๐Ÿ‡ท
Date:Mar 28, 2026

Eversports

Eversports & MATCHi Merge: Europe's Sports Tech Leader

Eversports and MATCHi join forces to create Europe's leading sports and wellness booking platform, driving consolidation and innovation in the sector.

Acquirer:โ€”
Deal Value:n/a
Country:๐Ÿ‡ฆ๐Ÿ‡น ๐Ÿ‡ธ๐Ÿ‡ช ๐Ÿ‡ช๐Ÿ‡ธ ๐Ÿ‡ฎ๐Ÿ‡น ๐Ÿ‡ฌ๐Ÿ‡ง ๐Ÿ‡ซ๐Ÿ‡ท
Date:Mar 25, 2026
Wanda Group Acquires IRONMAN for $650 Million

Dalian Wanda Group Co., Ltd. has acquired IRONMAN for $650 million from Providence Equity Partners, bolstering its global sports business with the iconic endurance brand.

Acquirer:Dalian Wanda Group
Deal Value:n/a
Country:๐Ÿ‡จ๐Ÿ‡ณ ๐Ÿ‡บ๐Ÿ‡ธ
Date:Mar 25, 2026

Soccer United Marketing

Providence Equity Exits MLS Marketing Arm SUM

Providence Equity Partners sells its stake in Soccer United Marketing (SUM), the commercial arm of Major League Soccer, concluding a five-year investment.

Acquirer:โ€”
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ
Date:Mar 25, 2026

Callaway Golf

Callaway, Topgolf Merger Creates Golf Industry Leader

Callaway Golf Company and Topgolf International, Inc. finalize merger, forming a dominant force in golf equipment, apparel, and tech-enabled entertainment.

Acquirer:โ€”
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ
Date:Mar 25, 2026
Ambassador Theatre Group Acquires Iconic US Theaters

International Entertainment Holdings Limited, via Ambassador Theatre Group, secures landmark San Francisco and Detroit venues, boosting its US live entertainment portfolio.

Acquirer:International Entertainment Holdings
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ
Date:Mar 25, 2026

Ambassador Theatre Group

ATG and Jujamcyn Theaters Merge in Live Entertainment Deal

Ambassador Theatre Group and Jujamcyn Theaters combine operations, forming a larger live entertainment entity with enhanced venue offerings and creative direction.

Acquirer:โ€”
Deal Value:n/a
Country:๐Ÿ‡บ๐Ÿ‡ธ ๐Ÿ‡ฌ๐Ÿ‡ง
Date:Mar 23, 2026
Siparex ETI Buys Majority Stake in ATK Sports

Siparex ETI invests in ATK Sports, a leading Italian manufacturer of ski bindings, to drive global growth and innovation in the outdoor sports sector.

Acquirer:Siparex ETI
Deal Value:n/a
Country:๐Ÿ‡ฎ๐Ÿ‡น ๐Ÿ‡ซ๐Ÿ‡ท ๐Ÿ‡บ๐Ÿ‡ธ

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