Unorthodox Ventures

Unorthodox Ventures is a venture capital firm that focuses on investing in early-stage medical technology (medtech) and construction technology companies. The firm specifically targets innovations in cardio and gastrointestinal health within medtech, and solutions that enhance job-site productivity in construction technology. They typically engage in Seed and Series A funding rounds, with the flexibility for later investments, and provide check sizes ranging from $1 million to $5 million. Operating with the unique structure of a single Limited Partner, Unorthodox Ventures prioritizes swift investment decisions and a long-term approach to success, rather than short-term financial exits.

The firm was founded in 2017 by Carey Smith, a seasoned entrepreneur known for bootstrapping Big Ass Fans to a $500 million acquisition. Smith established Unorthodox Ventures with the aim of offering a different kind of investment partnership, one that provides comprehensive support beyond just capital, addressing the gaps he perceived in traditional venture capital interactions. This approach is rooted in his experience and a desire to help founders build enduring brands and products.

Unorthodox Ventures' portfolio highlights include companies like Vibrant Gastro, an Israeli medtech firm that developed an FDA-cleared vibrating capsule for chronic constipation, and KEWAZO, a Berlin-based construction tech company. KEWAZO innovated the construction scaffolding industry with its LIFTBOT robot, a battery-powered, wireless device that significantly improves efficiency and safety on construction sites by automating material movement.

The team at Unorthodox Ventures distinguishes itself with strong backgrounds in engineering and marketing, rather than traditional finance. This expertise allows them to actively support their portfolio companies with critical aspects such as public relations, manufacturing, and go-to-market strategy development for pre-revenue ventures. Additionally, the firm offers practical support by providing free access to its 30,000-square-foot warehouse and office space at its Austin headquarters, assisting companies with storage, product staging, and establishing their initial American operations.