The Private Office of Sheikh Saeed bin Ahmed Al Maktoum

The Private Office of Sheikh Saeed bin Ahmed Al Maktoum, operating primarily through its company Seed Group, is a Dubai-based conglomerate established in 2004. The firm focuses on fostering strategic partnerships and investments with innovative, growing companies seeking to expand their presence, particularly within the Middle East and North Africa (MENA) region. Seed Group acts as a business launchpad, leveraging Dubai's stable economy, favorable policies, and burgeoning business ecosystem to help partners achieve prosperity and contribute to a global community.

The firm's mission is to identify and fuel potential ideas and companies that promise rewarding returns and drive productive innovation. They engage in both revenue-sharing and investment agreements, offering support ranging from initial coaching to scaling up offerings, localizing products, and launching them in the region. Seed Group aligns its strategic goals with the UAE government's future programs, such as the ‘Dubai Economic Agenda (D33)’ and ‘UAE Centennial 2071’, aiming to double Dubai’s GDP and position the UAE as a premier nation.

Seed Group invests across a diverse portfolio of industries, including artificial intelligence, machine learning, blockchain, telecommunications, hospitality, real estate, healthcare, FinTech, and tourism. Their portfolio also extends to areas like construction procurement, cyber threat intelligence, retail intelligence, enterprise low-code development, AI legal solutions, AI education, and renewable energy integration. The firm has managed investments worth over $1.06 billion and boasts a network of over 3260 decision-makers in the UAE, facilitating numerous meetings for its partners.

Under the leadership of CEO Hisham Al Gurg, Seed Group's senior management and advisory team brings expertise from various sectors. The firm prides itself on its "Royal" connections, which provide partners with access to top-tier decision-makers and invaluable local expertise. This approach helps companies navigate the complexities of the MENA market, offering guidance, training, and workshops to gain a competitive edge and achieve successful market entry and growth.