Company Profile
Seedstars International Ventures is a venture capital firm dedicated to backing B2B founders who are building transformative companies at the pre-seed and seed stages across emerging markets. The firm focuses on B2B tech solutions that drive digitalization within three key themes: Financial Services, Market Enablement, and Productivity. This includes areas such as payments, credit, banking, insurance, marketplaces, e-commerce enablers, supply chain, vertical SaaS, workflow automation, data & analytics, and AI tools. They aim to capture the significant investment opportunities in these high-growth economies, which, despite housing a large portion of the global population and GDP, attract a small percentage of global venture capital.
The firm was born in Switzerland and has been actively building its presence as a VC firm since 2012, as part of the larger Seedstars Group. Their ambition is to catalyze a generation of B2B startups that collectively generate $100 billion in annual gross profit, particularly across core markets like Brazil, Mexico, Nigeria, Egypt, India, and Indonesia. Seedstars International Ventures emphasizes a collaborative capital approach, seeking 3-5% ownership and working alongside other funds, while providing meaningful value-add through their network of executive advisors and practical growth support.
Seedstars International Ventures has invested in over 100 companies across 40 countries. A notable investment includes OmniRetail, a Nigerian company launched in 2019 to transform how retailers and distributors access essential goods. Seedstars International Ventures backed OmniRetail at its inception, and the company subsequently raised $20M in Series A funding in 2025 to expand its impact across Africa. The firm's portfolio also includes investments in various sectors across Latin America, Africa, MENA, Central and Eastern Europe, and Asia.
The firm is led by an experienced global team with a deep understanding of emerging markets. Key team members include General Partner Charlie Graham-Brown, along with Principals specializing in MENA + India, Africa, LATAM, and Asia. The team also benefits from a network of Investment Advisors and Executive Advisors who provide expertise in areas such as GTM strategies, B2B sales, growth marketing, and enterprise sales, ensuring comprehensive support for their portfolio companies.
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