Sarona Ventures

Sarona Ventures is a global venture capital firm and tech ecosystem headquartered in Tel Aviv, Israel. Founded in 2019, the firm focuses on backing exceptional founding teams with strong execution capabilities who are shaping the future of business. Their investment scope spans enterprise software, artificial intelligence (AI), and transformative technologies designed to help companies operate efficiently, save money, and drive revenue. Sarona Ventures maintains a balanced portfolio across stages, geographies, and verticals, primarily investing in software-centric areas such as SaaS, FinTech, InsureTech, PropTech, RetailTech, SMBtech, and other category-defining ventures.

The firm evolved from the tech investment arm of the Bouaziz Single Family Office, bringing a heritage of deep attention and a strong emphasis on cultivating an immersive and accountable ecosystem. Sarona Ventures invests its own capital alongside that of its Limited Partners (LPs), fostering a greater alignment of interests between its portfolio companies, LPs, and the fund. Key individuals leading the firm include Philippe Bouaziz as Chairman, and Toot Shani as Founding & Managing Partner and CEO.

Sarona Ventures boasts a proven track record, with its combined portfolio including seven billion-dollar unicorns. Notable investments in their portfolio include companies such as Ramp, Peloton, Sorare, Deel, Verbit, CoinTracker, and ClickHouse. The firm specializes in identifying and supporting promising pre-seed to Series B companies, working collaboratively with them to create lasting impact in their respective industries.

Operating with a global presence, Sarona Ventures has offices in New York, San Francisco, Miami, the UK, UAE, Singapore, and Paris, in addition to its innovation centers in Israel. This extensive international network provides access to market-leading opportunities for investors and an unparalleled network for founders. The firm actively collaborates with its founders, offering comprehensive support in areas such as go-to-market strategy, talent acquisition, brand development, new market entry, and CEO motivation, acting as a supportive backup team to help solve problems, overcome obstacles, and build companies that will change their industries.