Primwest

Primwest is a single-family office based in Geneva, Switzerland, established in 2014. The firm operates as an investment company and private equity firm, managing the assets of a European industrial family. They are known for their global investment strategy, deploying capital across a diverse range of asset classes and actively engaging in charitable initiatives.

The firm's investment focus is broad, encompassing private equity, venture capital, hedge funds, real estate, and private debt. Primwest targets various sectors, including financial services and fintech, technology, software and gaming (with an emphasis on enterprise applications, high tech, and SaaS), industrials (specifically industrial goods and manufacturing), and cleantech and climatech (including energy tech and environment tech). They engage in both angel investments with entrepreneurs and later-stage funding, such as Series B rounds.

Primwest's investment activities span multiple geographies, with a notable presence in Europe, particularly France, and the United States. While they invest globally, their headquarters remain in Geneva, Switzerland. The firm has made commitments to funds and is involved in co-investments, demonstrating a flexible approach to capital deployment. A notable investment includes a Series B round in Kayrros, an energy and environmental intelligence platform.

The team at Primwest comprises experienced professionals with diverse expertise, including roles such as Chief Investment Officer, Managing Directors, Chief Operating Officer, and specialists in private equity, real estate, and private credit. This experienced team enables Primwest to execute its multi-faceted investment strategy and manage a varied portfolio across different asset classes and regions.