Pico Capital

Pico Capital Pvt. Ltd. is a Mumbai-based family enterprise operating as a registered Non-Banking Financial Company (NBFC). The firm specializes in managing its proprietary capital by investing across a diverse range of asset classes. Their investment portfolio includes direct equity investments based on fundamental research, fixed income instruments, real estate, renewable energy projects, and startup funding. They also invest in various funds such as Portfolio Management Services (PMS), Private Equity (PE) Funds, Infrastructure Investment Trusts (InvITs), and Alternative Investment Funds (AIF).

The firm was incorporated on September 4, 1996. Its origins are rooted in the family's long-standing business activities, including Western India Garments (WIGS) Pvt. Ltd., which operated successfully until 2012. Mr. Ajay Bhartiya, the Managing Director and Founder, leveraged his extensive experience in financial and investing activities to establish Pico Capital Pvt. Ltd., shifting the family's capital allocation focus towards financial markets.

Pico Capital invests in promising startups, aiming to foster their growth and development. In the renewable energy sector, they directly invest in alternative energy projects, specifically wind and solar power plants, often through AIFs and InvITs. While the firm outlines its investment areas, specific portfolio companies are not publicly listed on its website.

The leadership team is spearheaded by Mr. Ajay Bhartiya, the Managing Director and Founder, who brings over 30 years of experience in finance and investing. Mr. Veer Bhartiya serves as a Director, having gained prior experience at JP Morgan Asset Management and Osowsky Capital in the United States. Other key directors include Shilpa Ajay Bhartiya and Aarti Rahul Chhabria. The team is noted for its strong analytical abilities, market knowledge, and a methodological approach to asset allocation and investment planning.