Pickmybrain

Pickmybrain is a Tallinn-based technology startup that has developed an AI-powered platform designed to help experts, professionals, and public figures monetize their knowledge and expertise. The company enables individuals to transform their domain-specific insights into "Digital Brains," which can provide on-demand guidance to users. This innovative approach allows experts to scale their knowledge without the need for constant content creation or repetitive answering of questions, shifting towards an "expert economy" model.

Founded in 2022 by serial entrepreneur Sergei Verbitski, Pickmybrain was initially known as WOIS.io before its rebranding. The platform operates by training AI models on structured knowledge provided by experts, including interviews, articles, books, and recorded responses. Experts maintain full control over the content used for training their AI, ensuring that the digital brains reflect their unique perspectives rather than generic data. The platform also offers tools for individuals with limited digital footprints to record their thoughts, which the AI then utilizes for learning.

In April 2026, Pickmybrain successfully raised a €1.8 million ($2.1 million) pre-Seed funding round. This investment was secured from a group of business angels, including Garri Zmudze, a longevity and BioTech investor, and Raison.app, an investment platform. The funding is earmarked for team expansion, product enhancement, and scaling into new markets, indicating the company's ambition for international growth and further development of its AI-driven knowledge monetization platform.

The firm's offering combines AI-driven responses for routine inquiries with the option for more complex or high-value questions to be directed to the human expert via 1:1 asynchronous video. This hybrid model aims to provide scalable access to specialized knowledge while maintaining a level of personal engagement, positioning Pickmybrain at the intersection of AI innovation and the creator economy.