Company Profile
Peterson Ventures is the venture capital arm of Peterson Partners, an independent investment management firm with over $1.8 billion in assets under management. Founded in 2008, Peterson Ventures focuses on backing exceptional entrepreneurs primarily in the SaaS and digital commerce sectors, including fintech, healthtech, and e-commerce. The firm has a strong track record, having invested in over 125 companies and backing six unicorns.
The firm operates with a founder-first philosophy, emphasizing long-term partnerships built on trust and respect. Peterson Ventures invests mainly at the pre-seed and seed stages, providing capital typically ranging from $500,000 to $2.5 million. Beyond funding, they offer strategic support, network introductions, and community engagement through CEO and CXO events to help startups scale from seed to Series A.
Led by experienced partners including Managing Director Ben Capell and Partner Ilana Stern, Peterson Ventures leverages deep industry expertise and a collaborative approach. Their portfolio spans innovative companies in AI-driven hiring solutions, consumer-friendly life insurance, e-commerce tools, and graphical collaboration applications.
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