
Neato
About Neato
Neato is a eCommerce startup based in Las Vegas, NV, USA that has raised $25M in venture capital across 1 funding round since 2018. The company reached Growth stage in April 2026 with a $25M round led by Advantage Capital. Neato's investor base includes 1 institutional fund, with Advantage Capital leading the most recent equity round.
Neato is a 2P eCommerce accelerator that partners with consumer brands as their exclusive online retailer, buying inventory directly and managing the full lifecycle of selling on Amazon and other marketplaces — from listings and creative to advertising, logistics, and reporting. Founded in 2018 and pioneering the second-party commerce model since 2020, Neato serves large CPG brands across pet, hard goods, grocery, beauty, supplements, and personal care. The $25M raise funds expansion beyond Amazon into new global marketplaces.
Neato Funding Rounds Timeline
1 rounds · $25M raised · since 2018
| Round | Date | Amount | Valuation | Lead investor | Co-investors |
|---|---|---|---|---|---|
| Growth | April 2026 | $25M | — | Advantage Capital | — |
Investors in Neato
1 institutional investors across 1 rounds
Lead investors
Recent news about Neato
Questions about Neato
How much has Neato raised?
Neato has raised $25M across 1 funding round since 2018.
Who are the investors of Neato?
Neato's investors include Advantage Capital.
When was Neato's last funding round?
Neato's most recent round was a $25M Growth in April 2026, led by Advantage Capital.
Where is Neato headquartered?
Neato is headquartered in Las Vegas, NV, USA, and was founded in 2018 by Anthony Connelly, Spencer Jacobs.