Matchstick Ventures

Matchstick Ventures is an early-stage technology investment firm that focuses on supporting ambitious and diverse entrepreneurs in rapidly growing, yet underserved startup ecosystems, particularly those located "between the coasts" of the United States. The firm's mission is to act as a catalyst for its founders, partners, and startup communities by providing capital, camaraderie, connections, and community. They emphasize a "founder-first" approach, believing they work for the entrepreneurs they back, offering hands-on support and building trustworthy relationships. Matchstick Ventures typically invests between $500,000 and $1.5 million in pre-seed and seed-stage startups, with a willingness to invest from the idea stage through scaling.

The firm was founded in 2015 by Ryan Broshar and Natty Zola, both of whom are serial entrepreneurs with experience in founding and scaling companies, as well as leading Techstars accelerator programs. Ryan Broshar, based in Minneapolis, has a background as a 3x founder and former Managing Director for Techstars in the Twin Cities. Natty Zola, based in Boulder, also started as a founder before running the Techstars Boulder program as Managing Director. Their combined experience as founders and accelerator leaders underpins Matchstick Ventures' deep understanding of early-stage challenges and its commitment to providing comprehensive support beyond just capital.

Matchstick Ventures boasts a diverse portfolio of over 100 companies, reflecting its broad investment focus across various technology sectors. Notable investments include companies like Automate.Clinic (AI healthcare), Paperstack (fintech working capital), Locate.ai (AI real estate brokerage), Juno (guest travel and expense), Cast Finance (AI accounting), Pageport (AI-native CRM), and Reema Health (social-care navigation services). The firm's portfolio also spans areas such as enterprise & B2B software, e-commerce solutions, marketplaces, cybersecurity, and climate technology. Matchstick Ventures actively seeks out innovative solutions that address unique challenges in their target markets.

The team at Matchstick Ventures extends beyond its founding partners to include Nicole Glaros, a Venture Partner known for her foundational role at Techstars, and Shannon Shroyer, Head of Network, who brings a unique background to venture capital. The firm leverages a robust network of over 400 entrepreneurs, operators, and corporate partners, as well as a community of fellow founders and subject matter experts, to provide mentorship, connections, and resources to its portfolio companies. This collaborative ecosystem is designed to help startups navigate their journey, access follow-on funding, and achieve significant growth.