Jones Capital

Jones Capital is an investment firm that partners with founders, operators, and investors across the hospitality, sports, faith-based, and tech/AI sectors. The firm specializes in architecting tailored deal structures, providing strategic advisory, and offering capital raising support to drive growth, purpose, and impact. They design bespoke deal structures including equity, debt, mezzanine, joint-ventures, revenue-sharing, or hybrid models, aligning incentives across all stakeholders.

The firm's mission is to unlock value, drive growth, and catalyze positive impact, leveraging decades of combined experience in alternative investments, strategic advisory, deal structuring, and capital markets. Jones Capital's team combines Wall Street discipline with an entrepreneurial mindset and a values-based orientation.

Jones Capital's portfolio includes diverse case studies such as structuring a 200-room resort as a joint venture, advising a regional sports franchise on media-rights revenue sharing, enabling a faith-based education tech enterprise to raise growth capital, and helping a machine-learning SaaS startup finalize a convertible-note seed round and prepare for Series A funding. The firm supports businesses at all stages, from launching and scaling to preparing for an exit, assisting with investor-ready materials and managing the capital raising process from seed rounds to growth-stage funding.

The professional team at Jones Capital brings expertise, integrity, and strategic insight to every project. Key individuals mentioned include Braydon Butler, Clara Costa, Théo Dufour, Ashley Lucas, Ethan Rogers, and Brandon Jones. Brandon Jones is also associated with Jones Senior Living Fund and has a background in senior living and real estate investment.