Company Profile
Friends & Family Capital is a Silicon Valley-based venture capital firm founded in 2019 by Colin Anderson, former CFO of Palantir, and John Fogelsong, a second-generation venture capitalist. The firm specializes in providing long-term growth capital and hands-on strategic support to software-driven businesses, focusing on building world-class finance functions and operations during critical growth phases.
The firm partners closely with founders and CFOs, offering deep operational expertise in finance team building, operational workflows, and capital raising. Their approach goes beyond traditional funding by combining strategic capital with practical support in financial modeling, fundraising preparation, and scaling finance operations from seed rounds through to IPOs.
Friends & Family Capital targets technology startups that aim to transform large markets through innovative business models, particularly in sectors like Artificial Intelligence, SaaS, technology, analytics, and business intelligence. With over 75 companies invested in, including notable names such as Airtable, Anduril, Gusto, Palantir, and Verkada, the firm emphasizes long-term, defensible compounding growth and cash flow generation.
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