Buono Ventures

Buono Ventures is a family office platform based in Milan, Italy, operating with both an advisory and a private equity investment arm. The firm's mission is to identify sustainable listed and private investments that offer a long-term horizon and a robust risk-return profile. Their investment approach encompasses direct minority investments, direct active investments with a governance role, and strategic commitments to private equity, private debt, and secondary funds. Buono Ventures actively seeks opportunities in profit-making companies with attractive growth profiles, often participating in third-party promoted club deals.

The firm was founded in 2018 by Francesco de Mojana di Cologna. After a distinguished career, including a partnership at Permira, Francesco de Mojana di Cologna established Buono Ventures as a family office platform. His vision was to create an investment vehicle with an active presence across Southern Europe, the United States, the Middle East, and Israel, leveraging his extensive experience of over three decades in diverse sectors and geographical areas.

Buono Ventures demonstrates a keen interest in sectors such as consumer, sports and leisure, business services, healthcare, food service, and real estate. Their portfolio includes notable investments like Healthy Poke, a company within the Restaurants and Bars industry, and K Health, a recognized HealthTech unicorn. Additionally, the firm was an investor in Hippocrates Holding, which was subsequently acquired. Buono Ventures typically deploys investment tickets ranging from €3-5 million, frequently collaborating with entrepreneurs and other club deal investors rather than pursuing fully controlling stakes.

The leadership of Buono Ventures is anchored by its founder, Francesco de Mojana di Cologna, an Italian investor with a strong background in private equity, holding degrees from Bocconi University and Columbia Business School. The firm also plays a role in the Buono Investment Club (BIC), a club deal platform co-founded by Francesco De Mojana alongside other former Permira professionals such as Carlos Mallo, Nicola Volpi, and Antonio Zaccheo. This collaborative network brings together a wealth of international expertise and experience from senior leaders in various industries, enhancing the firm's ability to support portfolio companies and entrepreneurs.