Btomorrow Ventures

Btomorrow Ventures (BTV) is the corporate venture capital arm of British American Tobacco (BAT), established in 2020. The firm is dedicated to fostering world-class businesses that drive transformation and accelerate change, aligning with BAT's vision to build "A Better Tomorrow™" by reducing the health impact of its business and transitioning into a consumer-centric multi-category CPG company. BTV goes beyond mere financial investment, actively developing strategic partnerships with ambitious founders. It leverages the global distribution network and financial resources of BAT, spanning over 80 countries and 11 million points of sale, to combine corporate scale with startup innovation for accelerated growth.

The firm's investment mandate is sharply focused on specialist categories, including consumer brands, digital transformation, new technologies, and future sciences, all underpinned by robust Environmental, Social, and Governance (ESG) criteria. BTV seeks out global founders and startups that can make a positive impact on BAT, its consumers, and the planet. This includes investments in functional food and beverage brands, emerging technologies, and innovative ESG solutions. BTV also operates various Labs, such as the Consumer Delight Lab, Futures Lab, and ESG Lab, to provide accelerated growth programs and industry-specific support.

Btomorrow Ventures boasts a diverse portfolio of innovative companies. Notable investments include Actronika, which develops haptic technology; Awake, a producer of functional caffeinated chocolate; FlexSea, which develops compostable biopolymer materials from seaweed; Youvit, a leading Asian vitamin and functional gummy company; and Hesperos, involved in human-on-a-chip technology for drug discovery. The firm has also invested in companies like Bloom Biorenewables, which converts biomass into functional materials, and one.five, focused on sustainable packaging solutions. In December 2024, BTV launched its second fund with £200 million in committed capital, specifically targeting wellbeing and stimulation products to further support BAT's move beyond nicotine, with a focus on later-stage startups in Series B and Series C rounds.

The BTV team comprises experienced professionals from various disciplines, bringing expertise in M&A, corporate finance, consumer packaged goods, and venture capital. Key team members include Annie Goman (Managing Director), Lukasz Garbowski (Chief Investment Officer), Fiona Kinghorn, Peter Wozny, Sam Morris, Karen Xiang, Yemo Guo, Emma-Jane Frost, Juan M. Palacios (MD), Letícia Boente, Jamie Price, Kory Sun, Joshua Galpin, Lexy Prosszer, Alice Smith, Deborah Lowther, Andrea McVeigh, Sarah Stapley, Tacio Cruz Solbes, Sarah Newnham, and Emily Arnett. Several team members have received industry recognition, such as Lukasz Garbowski being named a Global Top50 Emerging Leader by Global Corporate Venturing multiple times, and Juan M. Palacios receiving GCV’s highest accolade on behalf of BTV in 2024.