Arada

Arada is a prominent property development company established in 2017 and headquartered in the United Arab Emirates. The firm focuses on creating integrated communities that offer superior living, working, and leisure experiences. Arada's scope extends beyond traditional property development to include retail, education, and hospitality, aiming to build spaces that foster healthier, happier, and more meaningful lives for residents.

The company was founded by two respected businessmen from the Gulf: HH Sheikh Sultan bin Ahmed Al Qasimi, who serves as Chairman, and HRH Prince Khaled bin Alwaleed bin Talal, who holds the position of Executive Vice Chairman. Since its inception, Arada has rapidly grown, launching projects valued at AED60 billion across both Dubai and Sharjah. They have also expanded internationally with operations in the UK and Australia.

Arada's notable developments include large-scale master communities like Aljada, Masaar, and Nasma Residences in Sharjah, as well as luxury projects such as W Residences at Dubai Harbour and Armani Beach Residences at Palm Jumeirah. Beyond residential and commercial properties, Arada has diversified its portfolio by launching supporting brands like Wellfit (fitness centers), Zad (food truck parks), Manbat (Emirati farmers' markets), and Artal (fashion). The firm also has partnerships in education, exemplified by the Reigate Grammar School Masaar campus, and in hospitality with brands like Anantara.

The leadership team at Arada comprises experienced professionals across various domains, including real estate, finance, marketing, architecture, and hospitality. Key figures like Group CEO Ahmed Alkhoshaibi, Group CFO Shimmy Mathew, and Chief Architectural Officer Elie Mrad, along with a diverse management team, drive the company's vision and execution. Their collective expertise underpins Arada's commitment to quality, design excellence, and sustainable development, often incorporating smart city technology and eco-sensitive features in their projects.